Another specific form of survey that had done with our platform was the one with a very specific segment. In details, the criteria of its target respondent are :

• Mother segment with age of 25 to 35 years old
• In range of Social Economic Status (SES) A to B
• Have infant age of less then one years old (for survey A)
• Have infant age of older than one years old to five years old in max (for survey B)
• Domicile in area of JABODETABEK (Jakarta, Bogor, Depok, Tangerang, Bekasi)
• Their baby has to be consumer of formula milk stage 1 and 2 (for survey A)
• Their baby has to be consumer of formula milk stage 3 and 4 (for survey B)
• Mother have to be the one who decide what brand of formula milk their baby consume
• The consumption of formula milk have to be more than five boxes in a week

Even in an offline survey, picking respondent with a very specific criteria as above must be very tricky –if not extremely difficult. Asking them to do your survey and finish it in counting hour must be even harder. But, through our platform, you can set the survey and get the result just in some hours.

What we’ve done to conduct those kind of survey? below are steps we took to make this kind of survey possible with our platform.

• First, we created a screening survey . Screening survey aim to filter the target profile we do not have yet in the dashboard. In this case, we already have profiling based on demography (gender, range of age, domicile, and SES),  mother segments (possession of kids, range age of kids). You can easily check the box and set it. However, we didn’t have the rest of profile attribute yet –> Their baby has to be consumer of formula milk stage 1 & 2 or stage 3 & 4, etc. Therefore, we conducted a survey screening consisted of question asking them about the rest of profile criteria.
• Second, after the screening survey was done, we created the main survey. It consisted of the main questions from client. Since all the profile criteria was set on survey screening, what we need to do on the “survey profile tab” is just set the target based on the screening survey. In other hand, we only sent the main survey to the respondents whose pass the screening (fit the all criteria).
•  Third, wait until the survey done. Once its completed, our team will help you to do data cleaning. We’ll check all respondent answers, make sure that all answers are appropriate and consistent. To maintain quality of final data that client will receive. After data cleaning done, we’ll export the reports so that client can download it right away through their dashboard.

This survey was done in three days. All processes were being assisted from the very beginning to the end by our team. With teamwork and a lot of discussion between client and JAKPAT team, no matter how detail, specific, and complicated your survey need is, we made it!

Want to know more about JAKPAT’s services ,You can download our credential here:

 

 

And also our panel book profile here:

 

 

 

For further inquiry,  Kindly contact us at partner@jajakpendapat.net / 0274-292-0162