Author: Jakpat

Exploring the Beauty Trends of Makeup and Skincare Products in Indonesia

Makeup and Skincare Trend in Indonesia: More Minimalist

by on April 1, 2024

The beauty industry continues to grow with a wide variety of makeup and skincare products. Jakpat conducted a survey to find out people’s habits in using makeup and skincare products to identify which product brands are often used in 2023. The report, which involved more than 2000 respondents, discusses makeup trends with all female respondents, […]

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Understanding Gen Z: Preference in the Workplace

by on March 19, 2024

Generation Z is currently busy with various activities, such as pursuing education and advancing to higher levels of study, and many have already entered the workforce. Understanding the preferences and work experiences of Generation Z (Gen Z) is crucial for companies in recruiting talented and loyal employees. To understand the characteristics and preferences of Gen […]

Consumer Behavior Following Boycott Issue 1

Consumer Behavior Following Boycott Issue

by on March 18, 2024

The conflict between Palestine and Israel has caused the global boycott issue to grow in the last three months. The movement is boycotting products from brands suspected of supporting and being affiliated with Israel. In this report, Jakpat surveyed 1285 respondents to conduct their consumption or use of products and alternative brand choices in different categories […]

Understanding Gen Z

Understanding Gen Z: Preference in the Workplace

by on March 15, 2024

Generation Z, individuals born between 1997 and 2012, currently 12 to 27 years old in 2024. Within this age range, they are engaged in various activities, including attending school, pursuing higher education, and many are already actively participating in the workforce. Gaining a deep understanding of the preferences and experiences of Generation Z (Gen Z) […]

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Indonesia Consumer Trend on Beauty Industry 2024

by on March 15, 2024

Beauty products are on the rise, offering a variety of makeup and skincare options. Right now, local skincare brands are becoming popular and catching the eye of skincare users. Jakpat participated in “THE RISING 2024 INDONESIA” event by MeasureCommerce Trendier on Friday, March 8th, 2024. We exclusively presented Indonesian consumer trends in the beauty industry […]

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Welcoming 2024 Ramadan: from Shopping to Homecoming Plans

by on March 12, 2024

Ramadan has arrived. The political year gives its nuances to the preparation for the holy month this time. The five-year agenda may have an impact on people’s current budgets and expenditures. Jakpat conducted a survey to find out plans for Ramadan 2024. The report, which involved 1668 Muslim respondents, showed expenses for the holy month, […]

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Welcoming 2024 Ramadan & Eid

by on February 29, 2024

In this political year, as we navigate diverse ideologies and societal complexities, the arrival of Ramadan provides a unique opportunity to emphasize our shared values. This five-year agenda might affect people’s budgets or spending for the moment. Thus, it is essential to understand consumers’ behavior and plans during Ramadan and Eid this year. Jakpat surveyed […]

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Sports Events Trends: from the POV of the Audience and the Participants

by on February 20, 2024

There are various ways to enjoy sports. Those who watch feel entertained, while those who participate also get other benefits, such as a healthier body, reducing stress, and increasing endurance and sleep quality. On the other hand, the transition of the Covid-19 pandemic status to endemic will also affect the rise of sports events in […]

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Enjoying Sports Events: The Audience & The Participant

by on February 12, 2024

There are various ways to enjoy sports. Those who watch feel entertained, while those who participate also get other benefits, such as a healthier body, reducing stress, and increasing endurance and sleep quality. In this report, Jakpat will describe the way people enjoy sports events, as audience and/or participants. These results are based on a […]

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84% Masyarakat Sudah Mantap Dengan Pilihan Capres-Cawapres Mereka

by on February 12, 2024

Menjelang Pemilu 2024, masyarakat Indonesia banyak terpapar konten politik di media sosial. Mulai dari visi dan misi capres-cawapres, isu-isu politik, kampanye, hasil debat, opini public figure, hingga meme politik. Hal ini bisa menjadi tambahan referensi masyarakat dalam menilai dan mengevaluasi dari berbagai sudut pandang untuk menyakinkan pilihannya saat pemilu nanti. Jakpat melakukan survei untuk mengetahui […]