Brand Health Tracking is a study conducted by JAKPAT for mapping chips (snacks) brand conditions in the Indonesian market with several aspects include :
1. Brand Awareness
2. Brand Usage
3. Brand Association
4. Brand Satisfaction & Recommendation
Some chips (snacks) brands appear in our findings, namely Chitato, Lays, Prigles, Qtela, Happy Tos, Potabee, etc.
JAKPAT also conducted Brand Health Tracking (BHT) studies on several other product categories:
1. Ready-to-drink (RTD) Tea
2. Instant Noodle
3. Digital Payment
5. Ready-to-drink (RTD) Juice
7. RTD Coffee
For more detailed data, please download the PDF file down below.
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