Beauty products are on the rise, offering a variety of makeup and skincare options. Right now, local skincare brands are becoming popular and catching the eye of skincare users. Jakpat participated in “THE RISING 2024 INDONESIA” event by MeasureCommerce Trendier on Friday, March 8th, 2024. We exclusively presented Indonesian consumer trends in the beauty industry […]
The beauty product industry is growing with the presence of various local products. In this report, Jakpat conducted research to capture beauty trends in 2023, like consumer’s habits in using makeup and skincare products, their skin conditions, and considerations in choosing products. We also identify the top BUMO (Brand Used Most Often) of 2023. These […]
The development of beauty trends in Indonesian consumers is very fast and widespread, including beauty drinks and skin supplements. Thus, Jakpat conducted research to capture people’s consumption on these products. These results are based on a survey conducted on 14th-15th of May 2023. Key Research points: Daily healthy habits Consumption of beauty drinks & skin […]
The development of beauty industry in Indonesia is quite significant with the presence of local beauty companies, which are dominated by small medium enterprises. This shows that Indonesia has a large and growing market for beauty industry. People, both men and women, are familiar with the use of makeup for daily life and getting aware […]
South Korea is one of the most popular countries in Indonesia because of it’s Hallyu (Korean Wave) phenomenon. One of the popular culture from South Korea is the TV dramas. Korean drama bring the elements of South Korean’s culture and introduce them into the viewers from all over the world. In Indonesia, it shifted Indonesian’s taste […]
Online shopping platforms have become a part of people’s daily life these days. It is getting stronger since the COVID-19 pandemic, where people’s mobility is limited, online shopping is their primary choice to fulfill their needs. Through this survey, JAKPAT would like to invite you to explore the behavior, experiences, and perceptions of online shoppers […]
JAKPAT Beauty Trends Report 2020 showed that the use of cosmetic products during the pandemic has decreased. This year, JAKPAT is trying to conduct a survey again to capture the trends in 2021. Along with the decline in COVID-19 cases in Indonesia and the increase in vaccinations, people’s mobility is slowly returning to normal. In […]
Online shopping has become part of the daily life of internet users. JAKPAT conducted a study on what trends occurred among online shoppers during the first semester of 2021. In this semester, JAKPAT also highlighted an incident that had gone viral about cash-on-delivery. How is the trend of online shopping among the big e-commerce players […]
In Indonesia, the uproar of ARMY (as BTS fans are called) also occurred during a recent event, including a collaboration between McDonalds and BTS which was named BTS Meal. This collaboration causes a vibrant reaction and long queues at many McDonald’s branches in Indonesia which caused several branches to be shut down due to COVID-19 […]
2021 marks the second year Ramadan amidst the pandemic. The government’s regulation is to tighten up the mudik trip to flattening curve case during Eid. Thus, more products and services adjust their advertisements to be related and suitable to the recent situation of Ramadan. JAKPAT conducted research on respondents’ assessment of 20 products and services’ […]