Category: Beauty

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Beauty Trend 2020 – JAKPAT Survey Report

by on November 10, 2020

In 2020, various industrial sectors in the world are experiencing a crisis due to the COVID-19 pandemic, including the beauty industry. Makeup products, in particular, have reportedly experienced a decrease in purchase due to COVID-19. The regulation of “stay at home“ means that women rarely use makeup. Meanwhile, skincare products have allegedly increased due to […]

Beauty Influencer (5)

Beauty Influencer – JAKPAT Study of Social Media Influencer Tracking

by on July 6, 2020

In this digital era, the existence of social media influencers is increasingly considered. Especially in the beauty industry, people are looking up to them for references. The number of followers or subscribers is a success standard for influencers, which later becomes a mark for brands for their marketing plan in terms of endorsement. This tracking […]

People tend to still prefer to attend public events virtually on a new normal instead of physically present by applying the COVID-19 protocol. (1)

New Normal: Life After COVID-19 – JAKPAT Survey Report

by on June 24, 2020

COVID-19 pandemic has changed the life of many people. At present, the entire world including Indonesia has entered a “new normal” transition period. The JAKPAT study aims to find out what things have changed from Indonesians’ habit, their perspective towards the “new normal”, and how they view their lives after this pandemic.  For more detailed […]

•Women are perceived as having a multi-role in the household, who are responsible for domestic works, children's education, child caregiver, supporting the family's economy, and managing the family's finances.

Gender Roles in the Indonesian Households – JAKPAT Survey Report

by on April 22, 2020

April 21st is Kartini’s Day also known as Women’s Emancipation Day where we commemorate RadenAjengKartini, the hero of Indonesian women’s empowerment. In this modern era, the struggle of R.A. Kartini is often associated with gender equality. Gender refers to standards of concepts, values, norms, stereotypes that are actually formed by society itself. As in the […]

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Indonesian Makeup Trends in 2019 – JAKPAT Survey Report

by on November 25, 2019

Makeup is a mandatory and unseparated daily necessity that cannot be separated from women’s lives. Along with the evolving makeup trends, beauty brands are competing in innovating their products. In addition, more beauty brands have emerged to answer consumers’ wants and needs for makeup product trends. To understand this condition, JAKPAT creates a survey towards […]

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What’s Jakartans say about the current air condition? – JAKPAT Survey Report

by on August 29, 2019

According to the AirVisual, Jakarta has stated as the most polluted city in the world on July 26th, 2019, with its Air Quality Index (AQI) in 195. This shows that capital has bad and unhealthy air. AirVisual suggests avoiding outdoor activities for “sensitive” people. Everyone should put on their masker, ventilation is not suggested, and […]

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What’s interesting in Jakarta X Beauty 2019? – JAKPAT Survey Report

by on August 15, 2019

JAKARTA X BEAUTY 2019 is an annual event for beauty enthusiasts, which is held by a well-known beauty media in Indonesia named Female Daily. In line with the beauty trend popularity and its improvement, this event is quite viral among beauty enthusiasts. This event invited several beauty influencers and advisors, as well as many well-known cosmetic brands. […]