Category: Premium Report

JAKPAT premium reports

INDONESIA ECOMMERCE TREND 2018 (19)

Indonesian Eid Exodus ‘Mudik’ 2019 – JAKPAT Special Report

by on June 21, 2019

‘Mudik’ is an annual tradition to going back to the hometown to celebrate Eid with family. This year,  in 2019, mudik can be slightly different due to the new trans-Java network of toll road and the new airfare policy which considered to make ticket price more expensive. JAKPAT conducted survey  about the experience of Indonesian eid […]

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JAKPAT TVC Review Ramadhan 2019 Edition: E-commerce

by on May 20, 2019

TV advertisement plays an important role for a brand. In Ramadhan in 2019, JAKPAT conducted research on respondents’ assessment of TVC from several product categories. The assessed aspects include: Ad awareness Purchase Intention Overall Liking Uniqueness Believability Relevancy For the e-commerce category, JAKPAT involves 7 ads from SHOPEE, TOKOPEDIA, LAZADA, BUKALAPAK, SORABEL, BLIBLI, and ZILINGO. […]

INDONESIA ECOMMERCE TREND 2018 (18)

JAKPAT Brand Health Tracking (Q1 of 2019) – Nugget (frozen food)

by on May 6, 2019

Brand Health Tracking is a study conducted by JAKPAT for mapping nugget (frozen food) brand conditions in the Indonesian market  with several aspects include : 1. Brand Awareness 2. Brand Usage 3. Brand Association 4. Brand Satisfaction & Recommendation Some nugget brands appear in our findings, namely Fiesta, So Good, So Nice, Champ, etc JAKPAT also […]

INDONESIA ECOMMERCE TREND 2018 (17)

JAKPAT Brand Health Tracking (Q1 of 2019) – RTD Coffee

by on May 6, 2019

Brand Health Tracking is a study conducted by JAKPAT for mapping Ready-to-Drink (RTD) coffee brand conditions in the Indonesian market  with several aspects include : 1. Brand Awareness 2. Brand Usage 3. Brand Association 4. Brand Satisfaction & Recommendation Some RTD Coffee brands appear in our findings, namely Nescafe, Luwak White Coffee, Good Day, Giolda, Kopiko, […]

INDONESIA ECOMMERCE TREND 2018 (16)

JAKPAT Brand Health Tracking (Q1 of 2019) – Cookies

by on May 5, 2019

Brand Health Tracking is a study conducted by JAKPAT for mapping cookies brand conditions in the Indonesian market  with several aspects include : 1. Brand Awareness 2. Brand Usage 3. Brand Association 4. Brand Satisfaction & Recommendation Some cookies brands appear in our findings, namely Oreo, Good Time, Roma Kelapa, etc JAKPAT also conducted Brand Health […]

INDONESIA ECOMMERCE TREND 2018 (15)

JAKPAT Brand Health Tracking (Q1 of 2019) – RTD Juice

by on May 5, 2019

Brand Health Tracking is a study conducted by JAKPAT for mapping Ready-to-Drink (RTD) juice brand conditions in the Indonesian market  with several aspects include : 1. Brand Awareness 2. Brand Usage 3. Brand Association 4. Brand Satisfaction & Recommendation Some RTD Juice brands appear in our findings, namely Floridina, Buavita, Minute Maid, Nutrisari, etc JAKPAT also […]

INDONESIA ECOMMERCE TREND 2018 (14)

JAKPAT Brand Health Tracking (Q1 of 2019) – Digital Money

by on May 5, 2019

Brand Health Tracking is a study conducted by JAKPAT for mapping digital money platforms conditions in the Indonesian market  with several aspects include : 1. Brand Awareness 2. Brand Usage 3. Brand Association 4. Brand Satisfaction & Recommendation Some digital money platforms appear in our findings, namely Go-Pay, Link Aja, OVO, Dana, Paytren, Payfazz, etc JAKPAT […]

INDONESIA ECOMMERCE TREND 2018 (13)

JAKPAT Brand Health Tracking (Q1 of 2019) – Instant Noodle

by on May 4, 2019

Brand Health Tracking is a study conducted by JAKPAT for mapping instant noodle brand conditions in the Indonesian market  with several aspects include : 1. Brand Awareness 2. Brand Usage 3. Brand Association 4. Brand Satisfaction & Recommendation Some instant noodle brands appear in our findings, namely Indomie, Mie Sedaap, Supermi, Sarimi, Mie Gaga, Samyang, etc. […]

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JAKPAT Trend Track #7 2019 – Survey Report

by on May 3, 2019

The Trend-Track study by JAKPAT is initiated to capture what’s currently happening across media platforms on a biweekly basis.  In the second week of April 2019, the Indonesian elections held on April 17th, 2019 became the main topic in almost all media, both conventional media such as national TV and internet-based media, such as social media and […]

INDONESIA ECOMMERCE TREND 2018 (12)

JAKPAT Brand Health Tracking (Q1 of 2019) – Chips

by on May 2, 2019

Brand Health Tracking is a study conducted by JAKPAT for mapping chips (snacks) brand conditions in the Indonesian market  with several aspects include : 1. Brand Awareness 2. Brand Usage 3. Brand Association 4. Brand Satisfaction & Recommendation Some chips (snacks) brands appear in our findings, namely Chitato, Lays, Prigles, Qtela, Happy Tos, Potabee, etc. JAKPAT […]