Author: Fauziah Khoiriyani

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Survey Segmentation: Body Wash – Survey Report

by on February 21, 2018

Body cleaning activities is a mandatory day-to-day activity especially for those who live in tropical countries. We usually use soap to clean our body and even body scrub to exfoliate our skin. In Indonesia, there are many soap brand that caters different need of Indonesian customer. In this survey, we try to find out what […]

Survey Kecap-624

Survey Segmentation: Soy Sauce – Survey Report

by on February 6, 2018

Not everyone is born to cook, sometimes we need spices, condiment, or sauce to make our food taste good. Originated from China and made from fermented soybeans, soy sauce is one of the condiments that serve to enrich our taste of cuisine. In Indonesia itself there are many types of soy sauce used by households […]

Segmentation Survey-shampoo-624

Segmentation Survey Report : Shampoo

by on January 17, 2018

Doing daily activities especially outdoors makes our hair sometimes limp and smelly. At that time all we want to do is go home then wash our hair and hit the shower. Most people use shampoo to wash their hair to make their hair cleaner and smell good. People also try to find a shampoo which […]

Segmentation Survey Coklat-624

Survey Segmentation: Chocolate – Survey Report

by on January 9, 2018

When we hear the word chocolate, our minds are fixed on people’s favorite treat. Identical to its diverse benefits as well as its ability to manage emotions, pros cons about the benefits of chocolate is still widely studied by experts until now. Chocolate became very commercially known between the 17th and 19th centuries and since […]


Segmentation Survey: Soda Drinker – Survey Report

by on December 18, 2017

Formerly known in medical world, soda has outgrew their origins and became a widely consumed beverage since 1840s, available cheaply for the masses. Eventhough for some people soda might be a bad choice of drink because they believe consuming soda can ruin their health, soda still become people‚Äôs favorite drink until now. People drink soda […]


Segmentation Survey: Tea Drinker – Survey Report

by on December 13, 2017

The benefit of drinking tea has become widely known as it is drinks that frequently consumed. Moreover in Indonesia especially in Java, drinking tea is like a tradition. Many of us are consuming tea for various reasons. To find out more, we conducted a survey to gain an insight about tea consumption behavior especially motivation […]