Shopping experience has been forever changed since the beginning of online commercial activities; like the online shop or e-commerce for instance. Today, people can easily shop anything from the small to the gigantic stuff by clicking, and their order will be delivered at home. However, it doesn’t mean that the offline buying behavior will come […]
The revolution of communication technology leads the younger generation to access digital device way earlier than most of us do. Today, it is a quite common phenomenon seeing kids bring the digital device, watch content from the internet, had their social media account made by their parent, etc. Watching YouTube content is not different. It […]
In today communication, we may not be able to get away from our smartphone. Most of our activities are conducted using a smartphone; such as texting, making a phone call, instant messaging, access social media, access browser, reading news, even working with simple office software. From the business need to leisure, it seems like the […]
Chinese New Year (CNY) is an important celebration that marking the turn of the traditional lunisolar Chinese calendar. In some region, CNY is known as well as the Spring Festival, Lunar New Year, or Imlek. Traditionally, CNY celebration is conducted in a quite long process and involves many activities, myths, and belief. For example, people […]
In the recent years, our food and beverage industry has been increasing exponentially. Numbers of new products are launched and available in the marketplace. One of the new launch product is the meals ready to eat (MRE). MRE itself is referred to the type of food that consists of some cooked dishes. All customer have […]
The effort of encouraging cashless payment has been announced for recent years. In order to encourage this discourse, numbers of a digital wallet, or also known as electronic money is made by the bank and another non-banking provider. According to our data, some popularly owned electronic money product among our respondents are Go-Pay, e-Money, and […]
Finding a job is a challenging task that is faced by most today’s youth. As Indonesia is having a demographic bonus, which leads the big number of youth, the challenge of getting a job is just in front of us. The big number of youth and the limited job opportunity in the industry makes job […]
As a popular dessert around the globe, it is almost impossible to find people who do not like to consume ice cream. Ice cream has been a popular dessert for most people around the world. From the modern globally distributed ice cream brand to the traditional or local ice cream vendor tend to grab the […]
For some people, instant food seasoning may be a lifesaver. For people who do not have wealthy time to be in the kitchen, who cannot cook, or as simple as people who chase for practical/easy/simplicity in cooking, using instant food seasoning maybe helpful. We conduct a segmentation survey of our respondents in nationwide to understand […]
Since it is firstly introduced, Go-Pay has been warmly welcomed by most Go-Jek customer. This digital wallet is considered as very useful to support customer on using Go-Jek services. Moreover, Go-Jek also boost its digital environment with several features such as Go-Points, cheaper tarif, cash withdrawal, and number of supportive features for their customer who […]