JAKPAT has conducted a banking survey about the financial product of digital consumer. This survey was conducted toward 1739 respondents of JAKPAT from all range of age and all over Indonesia. The aim of this survey is finding out digital consumer financial literacy and financial product penetration.
The essentials:
- Research Detail
- Financial Product: Aware vs Owned
- Financial Product – Savings: Main Source of Awareness & Decision Maker
- Savings: Bank Owned vs Usage
- Savings: Reasons for Choosing the Bank
- Savings: Which Transaction Method Are You Using?
- Investment Product: Reasons for Choosing
- Top Electronic Money Owned
- Top Credit Card Owned
- Loan Product: Reasons for Choosing
- Trivia: Who do You think #1st Bank in Indonesia?
For more detailed data, please download the PDF file down below.
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