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Grocery Shopping Survey Series: Hypermart VS Carrefour – JAKPAT Survey Report

In this industrial era, people have so many choices regarding to the place where they can go for grocery shopping. Among those many choices, people can even go to a shopping mall which provides them everything in one place. Hypermart and Carrefour are two hypermarkets (a combine of supermarket and department store) that we can find in a shopping mall in big cities in Indonesia. Regarding to that matter, recently Jakpat has conducted a survey series in order to see the customers review towards Hypermart and Carrefour. This survey is conducted to 2554 respondents who go for grocery shopping in Hypermart only, Carrefour only, and both Hypermart and Carrefour. Apparently, Carrefour has more loyal customers than Hypermart, and also has a better review from the customers of both Carrefour and Hypermart. The excellence of Carrefour is mainly in the good customer services and the price offered. You can find out more information in our full data reports. Here is a list of the highlighted information:

  • The Quality of the Products
  • The Completeness of the Products
  • The Benefits of Shopping
  • The Convenience of Shopping

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For more detailed data, please download the PDF file down below.

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