HARBOLNAS 2017-624

Harbolnas 2017 Survey Report

Harbolnas – Hari Belanja Online Nasional (National Online Shopping Day) is the largest online shopping event in Indonesia, followed by almost all online retailers. As in previous years, in 2017 JAKPAT conducted a survey of Harbolnas 2017. Slightly different from the previous year, this year’s survey involves only 365 respondents. JAKPAT developed a survey question by adding a screenshot feature on the questionnaire.

Here is the list of insights presented in the full report :

  • Awareness of Harbolnas (2016 vs 2017)
  • How did you know about Harbolnas 2017?
  • Purchases on Harbolnas 2017
  • Top Items Purchased on Harbolnas  2017
  • Shopping Expenditures
  • Payment Method
  • Most Recalled Harbolnas 2017 Promotion
  • Top Recalled Promotion for Each Sites
  • Top 5 E-commerce
  • Appendix: Shopper Insight

HARBOLNAS 2017 2.2-page-003 HARBOLNAS 2017 2.2-page-009

HARBOLNAS 2017 2.2-page-011

For more detailed data, please download the PDF file down below.

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