header-run

Interest in Fun Runs – Survey Report

A fun run is usually defined as a non-competitive running event of varying distance, typically 3 to 5 kilometers. People join to have fun with their friends while exercising outdoors. In Indonesia, these runs range from small school-sponsored events to large company-sponsored ones. Especially in larger cities, it is not uncommon to see advertisements for Color Runs, Nite Runs, and just about any themed-run.

With more and more of these events popping up, structure gonflable pas cher we want to learn about people’s interests in participating in these events. We surveyed 501 respondents from Jakarta, West Java, Central Java, Yogyakarta, East Java and Banten.

Of our respondents, about one-third (31.94%) say that have never Water trampolines Costco participated in a fun run previously. Nearly 3 in 10 have participated in 1 or 2 in the last 12 months, and almost 1 in 10 say that they have participated in 3 to 5 runs.

Of those who have participated in a fun run chateau gonflable previously (201 respondents), here is what they say about why they join.run2

Fun runs are fun because of the people that you run with.

Most people will join these events with their close friends (64.71%). As well, people like to run with friends from school or university (38.24%), friends from the same interest community (29.9%), co-workers (28.43%) and family (27.45%).

Nearly half of respondents (46.57%) say that they join these events with 3-5 friends. Almost 3 in 10 will run with more than 5 friends (29.41%). A little more than one-fifth will run with 1 or 2 friends (22.06%).run3

Fun Run Publicity

The most common way people hear about fun runs is through social media (60.78%). From Facebook specifically, more than 3 in 10 learn about fun runs that way (32.84%). From Twitter, that number is 23.53%. Billboards and newspaper ads are also noticeable; nearly one-quarter say that they learn about these events through billboards (24.51%), and more than one-fifth newspaper ads (21.08%).run4

Just because people have participated in fun runs does not necessarily mean that it is always something they will continue to join. We asked respondents for reasons that they may not join a fun run.

Earlier, some people cited the non-competitiveness as a reason for joining the fun run; however, some people do not want to join a run because there is no official time at the end (43.43%). About 1 in 5 think that the registration fees are too expensive (21.21%), and 1 in 10 say that it is because people do not actually run (10.44%). Each run also has its own vibe and feel, and some participants think they may not fit in with the crowd (13.13%).

The good news for those wanting to host fun runs is that nearly one-fifth of respondents state that they join a fun run whenever they can (18.18%)!run5

 

For more detail you can download XLS report at the button below. JAKPAT report consists of 3 parts which are 1) Respondent Profile, 2) Crosstabulation for each question and 3) Raw Data. Respondent profile shows you demographic profiles ( gendr,age range, locationby province, and monthly spending). Cross tabulation enables you to define different demographic segment preference on each answer.

Click the icon to download XLS report

And if you’d wish to send a survey to JAKPAT’s respondent, let’s request a Sales Quote here!sales quote button

If you’re interested to do survey on retail and consumer goods field toward our respondents, we have over 31,000 mobile respondents ranged from age 17-50 years old, smartphone active users, and located in all regions of Indonesia that has installed our app and readily answering your survey. Those 31,000 respondents has been verified, profiled, and continuously tracked to make sure you get the updated profiles of them. Our respondents has been profiled based on their demographic (age,gender,location, spending level, profession,religion), lifestyle habit (smoking/non, gamers/non, wearing glasses/non, frequent flyer/non, online shopper/non), and also brand consumption level ( brand A users, brand B users in FMCG, Retail, E-commerce,etc). 

If you want to do research toward our respondent, please signup here and directly create your survey there. Or directly contact our Bizdev - partner@jajakpendapat.net. 

To non-Indonesian client, we offer free translation from foreign languages includes English, Chinese,Hindi,etc.

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>