Media measurement is one sophisticated research product done by respectively research industry in almost country. Brands and publishers are using media measurement to allocate advertising budget on each media and track the effectiveness of their advertising budget usage.
Using JAKPAT mobile survey platform, we are currently tracking media measurement of our respondent in Indonesia ranged from Television, Newspaper, and Online Web Portal.
We track daily and later on per 3hour basis of media consumption pattern of our respondent. The report will be produced daily, weekly, and monthly. You can later on subscribe to the media measurement Indonesia and get daily,weekly, and monthly insight about media consumption trend and pattern in Indonesia.
WHAT WE TRACK includes :
- Daily, Weekly, Monthly media’s consumption of TV, Newspaper, and Online News portal
- Daily, Weekly, Monthly Comparison consumption for each TV Station, Newspaper and Online Media
- Daily, Weekly, Monthly Trending program of the day on TV Media Consumption
- Daily, Weekly, Monthly Trending issues read on Newspaper and Online Media
REPORT DELIVERY
- Daily
- Weekly
- Monthly
DATA COLLECTION METHOD
- The media measurement survey will be sent out to a different 200 JAKPAT’s respondent each day.
- Respondents are selected from first and second tier cities in Indonesia.
- Breakdown within demographic profile ( city/region, age ranges, gender, spending levels).
- Breakdown within psychographic profile ( Gen X, Gen Y, Gen Z, Parents, etc ).
INTEREST TO SUBSCRIBE?
The subscription service will be available by Mid-week June 2015, if you’re interested to subscribe to the report, you can submit your data and get a sales quote by clicking button below:
Here are some preview of Sample Chart that the report
% TV Preference Survey Report – Weekly
Comparison of TV Preference per Location – Daily
| Q2 (multiple answer) : TV Channel watched today | ||
| DKI Jakarta | Jawa Barat | |
| Option 1 : TVRI | 2 | 2 |
| 3.33% | 4.00% | |
| Option 2 : RCTI | 15 | 15 |
| 25.00% | 30.00% | |
| Option 3 : MNCTV | 8 | 4 |
| 13.33% | 8.00% | |
| Option 4 : SCTV | 13 | 9 |
| 21.67% | 18.00% | |
| Option 5 : antv | 3 | 4 |
| 5.00% | 8.00% | |
| Option 6 : Indosiar | 6 | 5 |
| 10.00% | 10.00% | |
| Option 7 : Metro TV | 10 | 8 |
| 16.67% | 16.00% | |
| Option 8 : Trans7 | 17 | 11 |
| 28.33% | 22.00% | |
| Option 9 : TransTV | 10 | 14 |
| 16.67% | 28.00% | |
| Option 10 : tvOne | 7 | 8 |
| 11.67% | 16.00% | |
| Option 11 : Global TV | 13 | 14 |
| 21.67% | 28.00% | |
| Option 12 : iNews TV | 1 | 1 |
| 1.67% | 2.00% | |
| Option 13 : RTV | 2 | 3 |
| 3.33% | 6.00% | |
| Option 14 : NET. | 21 | 30 |
| 35.00% | 60.00% |
Comparison of TV Preference per Age Range – Daily
| Channel TV Watched Today | ||
| 20-25 | 26-29 | |
| Option 1 : TVRI | 9 | 1 |
| 5.96% | 2.27% | |
| Option 2 : RCTI | 47 | 15 |
| 31.13% | 34.09% | |
| Option 3 : MNCTV | 17 | 8 |
| 11.26% | 18.18% | |
| Option 4 : SCTV | 28 | 7 |
| 18.54% | 15.91% | |
| Option 5 : antv | 17 | 4 |
| 11.26% | 9.09% | |
| Option 6 : Indosiar | 15 | 7 |
| 9.93% | 15.91% | |
| Option 7 : Metro TV | 27 | 6 |
| 17.88% | 13.64% | |
| Option 8 : Trans7 | 50 | 12 |
| 33.11% | 27.27% | |
| Option 9 : TransTV | 37 | 12 |
| 24.50% | 27.27% | |
| Option 10 : tvOne | 25 | 5 |
| 16.56% | 11.36% | |
| Option 11 : Global TV | 40 | 8 |
| 26.49% | 18.18% | |
| Option 12 : iNews TV | 2 | 0 |
| 1.32% | 0.00% | |
| Option 13 : RTV | 9 | 1 |
| 5.96% | 2.27% | |
| Option 14 : NET. | 64 | 15 |
| 42.38% | 34.09% |
Comparison of TV Preference per Location – Weekly 