The Trend-Track study is initiated to capture current trend that happens on media that is consumed by netizen on biweekly then weekly basis. We have started our first trend track survey in the second week of March 2018, and we are currently publishing our second Trend Track survey report for the fourth week of March 2018. Hopefully, we can continue to feed you with media trend on more real-time and regular basis.
Research method:
- 2.011 respondents of JAKPAT
- Proportionality by internet population
- The survey is conducted in 5 hours only
- Data collecting was done on March 31st, 2018
- The survey distributed via JAKPAT app
Objectives:
- Capturing media habits in the first week of March 2018 (Mar 25th- 31st 2018)
- Focus on 7 types of media: local/national tv shows, international tv shows, social media, Youtube, Webtoon, Radio, K-Drama.
- Capturing the trending topics / hot issues in each media
The TrendTrack study tried to covered topics:
- Media Consumption – W4 March 2018
- The Top 5 of W4 March 2018 ( Youtube video, national tv shows, K-Drama, topics recalled on social media, international tv shows, webtoon)
- YOUTUBE: Top video types & categories
- NATIONAL TV SHOWS: Platform/media to watch, the most watch national tv shows of the week
- SOCIAL MEDIA: The most accessed social media of the week, top topics recalled on social media
- INTERNATIONAL TV SHOWS: Platform/media to watch, the most watched program of the week
- K-DRAMA: The Source of Kdrama, the most watched K-drama of the week
- WEBTOON: Webtoon of the week
- Segment based Report (teens, young adult, moms)
You can download some free parts of the report on a link below :
Or if you want to purchase the full report you can click below
Then make a payment, and our team will sending you the PDF report in the next 24 hours