Category: Release

Exploring the Beauty Trends of Makeup and Skincare Products in Indonesia

Exploring the Beauty Trends of Makeup and Skincare Products in Indonesia

by on January 11, 2024

Beauty products are growing with the presence of various makeup and skincare. Especially now, local skincare brands are gaining popularity and attracting the attention of skincare users. Jakpat was surveyed to understand people’s habits in using makeup and skincare products, and to identify the brands frequently used in 2023. The report, which involved more than […]

Banner blog Indonesia E-commerce Trends – 2nd Semester of 2023

TikTok Shop Closed for 2 Months, Which E-commerce Consumers Turn to?

by on December 28, 2023

There is an interesting issue in terms of online business this year, namely TikTok Shop which was closed for two months. Meanwhile, in terms of sales strategy, live shopping features and affiliate links are still in demand. Jakpat conducted a survey to find out the behavior and habits of Indonesians who like to shop online […]

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Sales Trend on the Rise, How is the Motorcycle Brand Image in Indonesia?

by on December 20, 2023

After experiencing a correction due to the pandemic in 2020, the motorcycle market has rebounded.In 2022[1], motorcycle sales volume for the domestic market reached 5,221,470 units, or an increase of 3.2% compared to the previous year, which was 5,057,516 units. Meanwhile, until November 2023[2], motorcycle sales volume for the domestic market has reached 5,809,959 units, […]

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Fintech Trends 2023: 1 Out of 4 People Use Pay Later

by on December 18, 2023

The use of financial technology (fintech) applications is now increasingly massive. Not only as a payment method, fintech can also be used for various financial activities. Jakpat conducted a survey to find out the behavior and habits of fintech users in Indonesia in the second half of 2023. The report, which involved 1503 respondents, shows […]

78 of Gen Z and Millennials Are Interested in Implementing the Zero Waste Movement

78% of Gen Z and Millennials Are Interested in Implementing the Zero Waste Movement

by on December 15, 2023

According to the Director General of Waste, Garbage, and Hazardous Toxic Material Management (PSLB3), Rosa Vivien Ratnawati, the young generation has a strategic role in achieving zero waste and zero emission targets. Moreover, Indonesia currently has 70.72% of its population in the productive age range, which is expected to help Indonesia reach a golden age […]

Understanding Indonesian Youth From Pop Culture to Mental Health Issues

Understanding Indonesian Youth: From Pop Culture to Mental Health Issues

by on December 5, 2023

The digital age has given rise to young generation, not only as followers, but also as pioneers. They shape and are shaped by world changes in various aspects, such as adopting and adjusting international trends, make innovation, to action on climate change issues. Narasi together with Jakpat conducted a survey to find out the picture […]

press release - fashion trends - 2023

Fashion Trends 2023: Over 50% of Gen Z Buy Formal Wear

by on October 17, 2023

Fashion products are always on top of online purchases. Our report for semester 1 of 2022[1] shows that the purchase of fashion items was 33%. Despite declining in the middle of this year[2], at 26%, purchases of fashion products are still number 1. Jakpat conducted a survey to find out the behavior and habits of […]

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Gaming & Esports Trends 2023: Mobile & Casual Gamers Dominate

by on September 21, 2023

Indonesia stands out as the largest gaming market in Southeast Asia, thanks to the rapid development of mobile gaming and esports. In 2021, the Indonesian gaming market reached a valuation of around USD 1.92 billion, placing it as a promising leader in Southeast Asia. Moreover, esports in Indonesia has significant achievement potential and encourages the […]

Press-release---wearable-gadget

Wearable Gadget Trends 2023: from Smartwatches to Smart Shoes

by on September 11, 2023

The use of wearable gadgets is increasing. Wearable gadgets can be defined as an infusion between technology and equipment or accessories that we can use, such as smart watches, smart glasses, and smart sportswear. The ability to monitor body health, provide updated information, as well as to increase efficiency and productivity in the workplace is […]

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Live Shopping & Affiliate Link: Blurring The Line Between E-Commerce and Entertainment

by on August 23, 2023

Indonesian consumers are drawn to the effortless purchasing experience provided by e-commerce platforms as the digital landscape develops. The convenience of browsing through an extensive range of goods and making purchases from the comfort of their homes has completely changed the way people buy.  Remarkable speed of which purchases are processed and delivered, oftenly exceeds […]