Category: Marketing

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9.9 Super Sale – JAKPAT Survey Report

by on September 17, 2021

9.9 is one of the sale events that Indonesian internet users have been waiting for, especially those who like online shopping. At this moment, e-commerce and food delivery platforms offer their best deals. Through this survey report, JAKPAT tries to capture the trend that occurred during the 9.9 super sale among our respondents. For more […]

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Things You Need To Know About BTS ARMY – JAKPAT Survey Report

by on June 25, 2021

In Indonesia, the uproar of ARMY (as BTS fans are called) also occurred during a recent event, including a collaboration between McDonalds and BTS which was named BTS Meal. This collaboration causes a vibrant reaction and long queues at many McDonald’s branches in Indonesia which caused several branches to be shut down due to COVID-19 […]

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Ramadan TVC Review 2021 – JAKPAT Survey Report

by on June 3, 2021

2021 marks the second year Ramadan amidst the pandemic. The government’s regulation is to tighten up the mudik trip to flattening curve case during Eid. Thus, more products and services adjust their advertisements to be related and suitable to the recent situation of Ramadan. JAKPAT conducted research on respondents’ assessment of 20 products and services’ […]

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Ramadan and Eid 2021 – JAKPAT Survey Report

by on June 2, 2021

Ramadan and Eid is the most awaited and special time for Indonesians. This year marks the second time of Eid during the COVID-19 pandemic. JAKPAT utilizes this moment to see the habits and consumption of Indonesian consumers. Last year was the first time Muslims throughout the world celebrated Eidin the midst of the COVID-19 pandemic […]

DIGITAL WALLET TREND blog

Mobile Habit 2020 – JAKPAT Survey Report

by on February 22, 2021

2020 is a year that is quite important to remember. The pandemic is forcing people to become increasingly familiar with online activities. JAKPAT once again conducted a survey related to the habits of activities carried out on mobile devices, this time JAKPAT added children’s mobile activities as the discussion material. For more detailed data, please […]

MOBILE HABIT blog

Indonesia Digital Wallet 2nd Semester of 2020 – JAKPAT Survey Report

by on February 1, 2021

During the pandemic period, cashless payments have been suggested by the government and relevant authorities as a way to reduce the spread of the Coronavirus. JAKPAT conducts regular surveys every semester regarding digital wallet trends in Indonesia during the second semester of 2020.  For more detailed data, please download the PDF file down below. Ready […]

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Trend of Qurban Eid Adha 2020 – JAKPAT Survey Report

by on August 13, 2020

This year’s Eid al-Adha (Day of Sacrifice) is celebrated differently from previous years in the middle of a pandemic that limits outside activities. The process of Qurban purchasing & its distribution is changed to the new habit due to the government protocol towards COVID-19. In this survey, Jakpatwant to find out how people think about […]

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Indonesia Social Media Trend 1st Semester of 2020 – JAKPAT Survey Report

by on August 13, 2020

Online activities during this pandemic continue to increase, as reported by JAKPAT on COVID-19 special report which states that consumption of online media such as streaming video and social media is increasing. Many people access social media either to spend their spare time or look for the latest information about Covid-19. To understand social media […]

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Indonesia E-commerce Trend 1st Semester of 2020 – JAKPAT Survey Report

by on July 27, 2020

Online shopping has become a part of Indonesian consumer life, especially for active internet users. In this pandemic, people tend to be more familiar with online shopping where physical distancing makes the activities of people outside the home limited, online shopping is considered to be a solution to meet needs. In this study, JAKPAT tried […]

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JAKPAT Packaging Review on Valentine’s Day Chocolate (2020)

by on April 9, 2020

Product packaging holds an important role in a product, especially for FMGC products such as chocolate. The packaging is also highly correlated with marketing activities, one of them is creating a special or limited edition packaging for different occasions like Valentine’s Day. Chocolate is one popular product that has Valentine’s Edition packaging to grab customers’ […]