Category: E-commerce

Thrifty_Preloved atau KW_624

Thrifty: Preloved or Counterfeit? – JAKPAT Survey Report

by on November 21, 2017

In order to get some stuffs, people are being thrifty rather than spending some big amounts of money for brand new product. Sometimes they prefer to go for preloved stuff or counterfeit stuff. Preloved stuff refers to secondhand product; or a product that has been used or wear by other people but then the previous […]

Superindo VS Giant_624

Grocery Shopping Survey Series: Superindo VS Giant – JAKPAT Survey Report

by on October 12, 2017

People in big cities nowadays are provided with many choices regarding to the place where they can go for grocery shopping. One of those places is supermarket, that opens from morning until night, which makes people possible to do their grocery shopping not only before but also after their working hours. Moreover, the supermarket is […]

Courier Service_624

Courier Service – Survey Report

by on October 2, 2017

In a world where mobility becomes an essential thing, courier service plays a significant role in ensuring our shipment process run smoothly. With no longer geographical barrier, the way online business works is very much supported by courier service. We can make any transaction in any part of the globe and had it delivered to […]

Ramadan Grocery Shopping-624 (1)

Ramadhan Grocery Shopping – JAKPAT Survey Report

by on June 12, 2017

Ramadan is coming and the spirit of the holy month is overwhelming. It is a common known that in Ramadan people would like to spend more to buy various kind of stuff to support their fasting worship, especially groceries. During Ramadan, most Moslem tend to be very excited in preparing iftar (break fasting/buka puasa) and […]

Indonesia Mobile Habit Cover

Indonesia Mobile Habit Report Q1 2017

by on February 22, 2017

JAKPAT collaborating with independent researcher, Christine Siagian has prepared a new report to feed the beginning of 2017 (Q1). Our first Q1 report that compiles insights on Indonesia Social Media Habit. Data collection method in this survey is primarily taken from survey that is done toward 3500+ JAKPAT Mobile Panel in January 2017. The data […]

header2_small_GOOD CAUSE PURCHASE

Touch The Heart and The Head Will Follow: Marketing The Good Initiative

by on January 4, 2017

The purchasing habit of today’s consumer seems to shift from the previous years. Today, our consumer tends to be more concerned about the effect of company operational activities toward others. As the issue of corporate social responsibility is rising, most consumer believe that if they buy product from company that applies corporate social responsibility program, […]

highlight small

Battle of the Fast Food Restaurant – Survey Report

by on November 25, 2016

Fast food is the guilty pleasure among us all. Although we already know the controversy of fast food health issue, but it seems like most of us can never get enough of it. As the number of fast food chain in Indonesia is growing continuously, the competition among fast food chain become unavoidable. Offering the […]

header

Mobile Advertising: An Effective Promotion Channel? – Survey Report

by on November 4, 2016

The rise of worldwide mobile user leads the marketers to reach their potential target market by providing mobile advertisement. Mobile advertisement (mobile ads) can take any forms, from the regular banner ad to the surprising pop ad that block your screen. However, numbers of academic studies show that most audience tends to give negative attitude […]