Category: Articles

press release - fashion trends - 2023

Fashion Trends 2023: Over 50% of Gen Z Buy Formal Wear

by on October 17, 2023

Fashion products are always on top of online purchases. Our report for semester 1 of 2022[1] shows that the purchase of fashion items was 33%. Despite declining in the middle of this year[2], at 26%, purchases of fashion products are still number 1. Jakpat conducted a survey to find out the behavior and habits of […]


Gaming & Esports Trends 2023: Mobile & Casual Gamers Dominate

by on September 21, 2023

Indonesia stands out as the largest gaming market in Southeast Asia, thanks to the rapid development of mobile gaming and esports. In 2021, the Indonesian gaming market reached a valuation of around USD 1.92 billion, placing it as a promising leader in Southeast Asia. Moreover, esports in Indonesia has significant achievement potential and encourages the […]


Wearable Gadget Trends 2023: from Smartwatches to Smart Shoes

by on September 11, 2023

The use of wearable gadgets is increasing. Wearable gadgets can be defined as an infusion between technology and equipment or accessories that we can use, such as smart watches, smart glasses, and smart sportswear. The ability to monitor body health, provide updated information, as well as to increase efficiency and productivity in the workplace is […]


Live Shopping & Affiliate Link: Blurring The Line Between E-Commerce and Entertainment

by on August 23, 2023

Indonesian consumers are drawn to the effortless purchasing experience provided by e-commerce platforms as the digital landscape develops. The convenience of browsing through an extensive range of goods and making purchases from the comfort of their homes has completely changed the way people buy.  Remarkable speed of which purchases are processed and delivered, oftenly exceeds […]

Mobile Entertainment Social Media

Adapting Consumption Patterns of Mobile Entertainment in Early 2023

by on August 23, 2023

In our increasingly interconnected world, mobile entertainment and social media have become an integral part of our daily lives. From compelling streaming platforms to the dynamic realm of social networking, these digital arenas have altered the way we consume entertainment and engage with others. Every year, Jakpat conducts a survey in order to understand the […]


Generational Differences in Using Digital Financial or Fintech Services

by on August 23, 2023

The financial world has witnessed many transformations largely triggered by rapid technological advancements. The intersection between finance and technology has given birth to a dynamic field that we commonly know as Financial Technology or Fintech. Fintech is changing the way individuals and businesses interact with their finances. In the first half of 2023, Jakpat conducted […]

Most Trusted E-Commerce & E-Wallets to Pay Taxes Online

Survey: Most Trusted E-Commerce & E-Wallets to Pay Taxes Online

by on August 4, 2023

Digitalization makes things easier, including in tax payments. We can pay taxes online through various platforms, such as e-commerce or digital wallets. Jakpat conducted a survey to find out public perceptions regarding digital tax payments. The report, which involved 2,036 respondents, shows what digital platforms are for paying taxes, why they choose them, and how […]


Does The Vegetarian Diet Support Frugal Living?

by on July 28, 2023

Vegetarianism, or a lifestyle that adopts a diet without consuming animal-based foods, is increasing. In Indonesia alone, more than 2 million people adopt this lifestyle and around 2 thousand restaurants already provide vegetarian food on their menus[1]. Jakpat conducted a survey to find out the perspective of the Indonesian people regarding this trend. The report […]

beauty trend 2 - shutterstock_1781197340

50% of People Maintain Skin Health Through Drinks & Supplements

by on July 13, 2023

There are many ways to maintain skin health, one of them is consuming beauty drinks and skin supplements. Both of these products usually contain collagen or vitamin E which is important for the skin. Collagen serves to increase skin hydration and elasticity, also helping to reduce wrinkles. Meanwhile, vitamin E has moisturizing benefits and has […]