Category: Articles

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Eid al-Adha 2024 Trends: Animal Selection to Sacrificial Meat Distribution

by on June 3, 2024

Eid al-Adha, also known as the Feast of Sacrifice, is a time for reflection, gratitude, and sacrifice to honor of Prophet Ibrahim AS who was willing to sacrifice his son, Prophet Ismail AS, as a form of obedience to Allah’s commands. Jakpat surveyed 1,383 respondents about their experiences and plans related to Eid al-Adha. As […]

Consumer Behaviour of 2024 Ramadan & Eid

Consumer Behavior in 2024 Ramadan Increases from Last Year

by on May 20, 2024

Ramadan spending is usually higher than other months. Generally, the funds allocated are mostly spent on matters related to the need to celebrate the victory day. Jakpat surveyed to find out how consumers behave in 2024 Ramadan. The report, which involved 1117 Muslim respondents, shows what activities and expenses in the holy month, ranging from […]

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Sports Accessories Trends: 1 in 3 People Have a Smartwatch

by on May 14, 2024

The transition of the Covid-19 pandemic status to endemic has also affected the rise of sports events in 2023. People are starting to actively participate in sports activities again. Jakpat conducted a survey to find out the behavior and habits of sports event connoisseurs, especially participants. The report, which involved 2103 respondents, focused on preparation […]

Raffi-Gigi mos popular on social media

Ramadan 2024 Digital Research: Raffi-Gigi Promotes the Most on Social Media

by on April 30, 2024

Business people use the increase in shopping interest during Ramadan 2024 to intensify promotions. One of them is by using the services of influencers. On the other hand, influencers who have their businesses are also increasingly diligent in promoting their businesses on various social media. Seeing this phenomenon, Jakpat and conducted digital research in […]


The Considerations in Choosing Chocolate for Valentine’s Gift

by on April 26, 2024

The Indonesian society has its own unique behaviors when it comes to celebrating Valentine’s Day. Differences in gender, generation, and socioeconomic status (SES) also create interesting patterns.  Through a survey involving 807 respondents, survey company Jakpat found that most Indonesians do not celebrate Valentine’s Day, only 28% do. Despite not celebrating it, 86% of respondents […]

Indonesia Consumer on Coffee - 2023 Jakpat Survey Report

Become Lifestyle, How is Coffee Drinking Habits Across Different Generations?

by on April 22, 2024

Drinking coffee or coffee has now become a lifestyle. This culture is even said to be increasingly popular among the younger generation. Jakpat conducted a survey to discover people’s coffee consumption habits nowadays. The report involving 1008 respondents discusses various matters related to coffee, such as coffee drinking time, spending on one drink, and the […]

Exploring the Beauty Trends of Makeup and Skincare Products in Indonesia

Makeup and Skincare Trend in Indonesia: More Minimalist

by on April 1, 2024

The beauty industry continues to grow with a wide variety of makeup and skincare products. Jakpat conducted a survey to find out people’s habits in using makeup and skincare products to identify which product brands are often used in 2023. The report, which involved more than 2000 respondents, discusses makeup trends with all female respondents, […]

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Understanding Gen Z: Preference in the Workplace

by on March 19, 2024

Generation Z is currently busy with various activities, such as pursuing education and advancing to higher levels of study, and many have already entered the workforce. Understanding the preferences and work experiences of Generation Z (Gen Z) is crucial for companies in recruiting talented and loyal employees. To understand the characteristics and preferences of Gen […]

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Welcoming 2024 Ramadan: from Shopping to Homecoming Plans

by on March 12, 2024

Ramadan has arrived. The political year gives its nuances to the preparation for the holy month this time. The five-year agenda may have an impact on people’s current budgets and expenditures. Jakpat conducted a survey to find out plans for Ramadan 2024. The report, which involved 1668 Muslim respondents, showed expenses for the holy month, […]

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Sports Events Trends: from the POV of the Audience and the Participants

by on February 20, 2024

There are various ways to enjoy sports. Those who watch feel entertained, while those who participate also get other benefits, such as a healthier body, reducing stress, and increasing endurance and sleep quality. On the other hand, the transition of the Covid-19 pandemic status to endemic will also affect the rise of sports events in […]