Category: Retail Tracking

Tracking reports on retail shopping behavior daily, weekly, monthly

JAKPAT ADS REVIEW 2018: Instant Noodle (Cup) – Survey Report

by Jakpat on January 29, 2019

TV commercial plays an important role for a brand. In 2018, JAKPAT conducted research on respondents’ assessments of TVC from several categories of products. Aspects assessed include: Ads awareness Purchase Intention Overall liking Uniqueness Believability For instant noodle (cup) product category, JAKPAT involved 3 advertisements from Pop Mie, Mie Sedaap Cup, Mie Gelas. These brands have been chosen based […]

JAKPAT ADS REVIEW 2018: Instant Noodle ( Bag) – Survey Report

by Jakpat on January 29, 2019

TV commercial plays an important role for a brand. In 2018, JAKPAT conducted research on respondents’ assessments of TVC from several categories of products. Aspects assessed include: Ads awareness Purchase Intention Overall liking Uniqueness Believability For instant noodle (bag) product category, JAKPAT involved 3 advertisements from Indomie, Mie Sedaap, and Sarimi. These brands have been chosen based on TOP BRAND […]

Retail Tracking Data – Day 1 – 6 June 2015

by Jakpat on June 7, 2015

As mentioned in our last article about retail tracking here. We would like to share the result of our first day tracking as seen below. Here are the summary: Retail Tracking Daily Report Day1 from JAKPATAPP Detail PDF Report Retail Tracking Detail Day 01 from JAKPATAPP For more detail you can download XLS report at […]

Retail Tracking : Measure Daily Retail Shopping Behavior

by Jakpat on June 7, 2015

Retail measurement has been done within many methods and technology especially in recent years. Ranged from survey, mobile diaries, to RFID tech. Retail measurement is used to define retail shopping behavior trend of the market. Now it’s not only measuring items shopped and spending but also consumer movement in-store to measure the effectiveness of store […]