
JAKPAT ADS REVIEW 2018: Instant Noodle (Cup) – Survey Report
TV commercial plays an important role for a brand. In 2018, JAKPAT conducted research on respondents’ assessments of TVC from several categories of products. Aspects assessed include: Ads awareness Purchase Intention Overall liking Uniqueness Believability For instant noodle (cup) product category, JAKPAT involved 3 advertisements from Pop Mie, Mie Sedaap Cup, Mie Gelas. These brands have been chosen based […]