In choosing a motorcycle, apart from functional aspects, consumers also consider the image of a brand, both emotional and rational. Brand image is quite important in deciding to buy a two-wheeled vehicle. In this report, Jakpat will describe the perspectives of respondents regarding several aspects of motorcycle brand image in Indonesia.
These results are based on a survey conducted 17th-23rd of November 2023.
Key research points:
- Motorcycle sales in Indonesia
- Brands of motorcycles used
- Motorcycle brand images in Indonesia
Here are some previews of the report:
Complete Report Can Be Downloaded Below
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