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JAKPAT TVC Review Ramadhan 2019 Edition: Instant Noodle

TV advertisement plays an important role for a brand. In Ramadhan in 2019, JAKPAT conducted research on respondents’ assessment of TVC from several product categories. The assessed aspects include:

  • Ad awareness
  • Purchase Intention
  • Overall Liking
  • Uniqueness
  • Believability
  • Relevancy

For the INSTANT NOODLE category, JAKPAT involves 3 ads from Indomie, Mie Sedaap, and Supermi.

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 For more detailed data, please download the PDF file down below.

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