Tag Archives: marketresearch

7 out of 10 respondents shopped during Harbolnas (Hari Belanja Nasional) 12.12 2020 (1)

Traveling trends 2020: Holidays During Pandemic – JAKPAT Survey Report

Traveling is one of the most affected activities during the Covid-19 pandemic in 2020,most travel plans are canceled. However, in the 4th quarter of 2020, several tourist spots are starting to open due to travel’s demand. 2020 holiday is totally different due to the pandemic which requires the hygiene protocol in all segments.

On this occasion, JAKPAT has conducted a survey to see how the traveling trend in 2020 is different from the previous year. This report will offer insight into how people’s traveling behavior during a pandemic.

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What’s Your Biggest Concern Amid COVID-19 Pandemic? – JAKPAT Survey Report

The COVID-19 pandemic has affected a lot in the macro and micro-step of health and economy throughout the world. The last August, Indonesia Finance minister, Sri Mulyani, stated that Indonesia’s economy is negative 5,32% in the 2nd quartal of 2020. Based on the JAKPAT survey (Jobs & Career During Pandemic),  about 50% of respondents are worrying about their financial condition.

Outside the economy, the number of COVID-19 cases in Indonesia is showing increasing. There has been a controversy between financial or health recovering. Through this survey, JAKPAT tries to looking for respondents’ opinions about which field needs to be recovered first.

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Here’s the Perception of Indonesian Millennials About Investment – JAKPAT Survey Report

Nowadays, there are lots of ways for people to invest in. Due to technology development and its various ways, millennials are starting to aware of the investment.

The increase in fraud investment cases marks the awareness of   Indonesians towards investment.

Through this research, JAKPAT tries to understand respondents’ perspectives towards investment, types of investors, as well as fraud cases that might affect their decision in investing.

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Trend of Qurban Eid Adha 2020 – JAKPAT Survey Report

This year’s Eid al-Adha (Day of Sacrifice) is celebrated differently from previous years in the middle of a pandemic that limits outside activities. The process of Qurban purchasing & its distribution is changed to the new habit due to the government protocol towards COVID-19.

In this survey, Jakpatwant to find out how people think about Qurban in the midst of the COVID 19 pandemic, including its distribution, and the reasons why people choose certain payment/distribution methods. It’s also aimed to find out whether people want to perform Qurban or not this year.

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Indonesia Social Media Trend 1st Semester of 2020 – JAKPAT Survey Report

Online activities during this pandemic continue to increase, as reported by JAKPAT on COVID-19 special report which states that consumption of online media such as streaming video and social media is increasing. Many people access social media either to spend their spare time or look for the latest information about Covid-19.

To understand social media usage trends in Indonesia within the1st semester of 2020, JAKPAT conducted a survey of 1,701 respondents nationwide, which aimed to determine social media awareness, usage, BUMO (Brand Used Most Often), and value. In addition, we also want to capture user habits on social media.

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Indonesia Digital Wallet Trend 1st Semester of 2020 – JAKPAT Survey Report

The cashless society in Indonesia is increasingly popular as technology literacy increases. According to the 2019 Fintech Daily Social Indonesia Report, the digital wallet or “e-wallet” platform is the most popular financial technology “fintech” category in Indonesia¹. In 2019, the value of electronic money transactions surged sharply by 207% to Rp 145.2 trillion². Whereas, the digital wallet is highly recommended by the government due to the new normal period to avoid physical contact.

Relevant to that matter, JAKPAT has conducted a survey of 1,441 internet users to understand the use of digital wallets in Indonesia. This report will discuss trends of digital wallets in this new era, major players in the industry, and focus on server-based digital wallet payments.

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Indonesia E-commerce Trend 1st Semester of 2020 – JAKPAT Survey Report

Online shopping has become a part of Indonesian consumer life, especially for active internet users. In this pandemic, people tend to be more familiar with online shopping where physical distancing makes the activities of people outside the home limited, online shopping is considered to be a solution to meet needs. In this study, JAKPAT tried to capture the trend of online shopping during the first half of 2020.

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Beauty Influencer – JAKPAT Study of Social Media Influencer Tracking

In this digital era, the existence of social media influencers is increasingly considered. Especially in the beauty industry, people are looking up to them for references. The number of followers or subscribers is a success standard for influencers, which later becomes a mark for brands for their marketing plan in terms of endorsement.

This tracking study of social media influencer aims to find out beauty enthusiasts’ perspective towards the beauty influencers they follow.

 

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People tend to still prefer to attend public events virtually on a new normal instead of physically present by applying the COVID-19 protocol. (1)

New Normal: Life After COVID-19 – JAKPAT Survey Report

COVID-19 pandemic has changed the life of many people. At present, the entire world including Indonesia has entered a “new normal” transition period. The JAKPAT study aims to find out what things have changed from Indonesians’ habit, their perspective towards the “new normal”, and how they view their lives after this pandemic.

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Working From Home (WFH) During COVID-19 Pandemic – JAKPAT Usage & Attitude Study

Recently, Work From Home (WFH) becomes a-must-be followed working method to continue daily work activities since the COVID-19 pandemic has struck out.

There are several issues related to WFH such as readiness/availability of the software and hardware, need to spend more budget for airtime/internet connection cost, and also the readiness of our people to do online working.

Based on these issues, JAKPAT conducted a survey to understanding habit and behavior in WFH activities during the COVID-19 pandemic.

Survey Highlights - WFH

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