Tag Archives: e-commerce

BLOG HEADER Indonesian Mobile Habit 2019 624x244 x

Indonesian Mobile Habit 1st Semester of 2019 – JAKPAT Survey Report

Nowadays, people put their lives on mobile gadgets. Starting from fulfilling essential needs, communication, studying/learning, work, and entertainment as well. From day to night, mobile gadgets offer a variety of activities that ease people in doing their activities. People are hardly quit from mobile gadgets activities on a daily basis.

The high use of the internet in mobile gadgets affects people’s activities to switch them into mobile-based.These include messaging, watching videos, playing games, mobile banking,and map services.

Jakpat conducted a survey on the habit of accessing mobile devices during the first semester of 2019 involving 1000+ respondents JAKPAT.

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 For more detailed data, please download the PDF file down below.

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ECOMMERCE 624x244

JAKPAT TVC Review Ramadhan 2019 Edition: E-commerce

TV advertisement plays an important role for a brand. In Ramadhan in 2019, JAKPAT conducted research on respondents’ assessment of TVC from several product categories. The assessed aspects include:

  • Ad awareness
  • Purchase Intention
  • Overall Liking
  • Uniqueness
  • Believability
  • Relevancy

For the e-commerce category, JAKPAT involves 7 ads from SHOPEE, TOKOPEDIA, LAZADA, BUKALAPAK, SORABEL, BLIBLI, and ZILINGO.

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 For more detailed data, please download the PDF file down below.

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Ready to Send A Survey?

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