National TV programs are not the only shows for Indonesians. The raise of Youtube and streaming platforms such as Netflix, HooQ, Iflix, and Viu is giving a lot more choices for Indonesians. In this survey, Jakpat wants to explain Indonesians’ preferences towards National TV as well as digital content. 
For more detailed data, please download the PDF file down below.
In this era, plastic waste is a serious problem for the environment. Researchers estimate that more than 8.3 billion tons of plastic have been produced since the early 1950s. About 60% of them have ended up in either a landfill or the natural environment.
On the other hand, humans are hardly separated from plastic using. Moreoverplasticis still the main packaging material in the industry. Plastic fulfills the needs of practical in food/drink packaging in this face-paced world. The amount of plastic keeps increasing due to people’s habit of consuming food/drink which wrapped up in plastic.
In addition, the emergence of Greta Thunberg as a young environment activist gives us a picture that young people (Gen Z) are concern about environmental issues such as plastic waste. This is the background of JAKPAT researching the attention of Indonesian consumers, especially young Indonesians, on the impact of the use of plastic on the environment.
For more detailed data, please download the PDF file down below.
Product packaging has an important role for brands. Its function it’s not only as a “package” but also as a branding tool to shape consumers’ perceptions towards the brands. On the other hand, packaging could be a signature for brands to differentiate themselves from others. The aim is to attract consumers which leads them to buy the products. JAKPAT surveyed 1000+ female respondents and asked them to evaluate the hijab shampoo packaging.
For more detailed data, please download the PDF file down below.
In recent years, online games have experienced very rapid development with various genres and types of devices. Now online games can be easily accessed and played by gamers. According to data from Newzoo, mobile game players in Indonesia reached more than 52 million people and dominated by 53% of adult players aged 21-40 years. This shows that nowadays many parents are interested in games. In addition, the gender gap between gamers in Indonesia is very small, both men and women like to play games. Regarding this matter, JAKPAT conducts a survey to understand the habits of parents when playing games and their perspectives on gaming for children.
For more detailed data, please download the PDF file down below.
The rising of Youtube and Instagram popularity has been affected by the effectiveness of influencer’s existence in the marketing of the product. It has been confirmed by another previous study that stated 80% of marketers find that influencer is an effective marketing strategy.
In the first semester of 2019 research by JAKPAT, the trend of Facebook, Youtube, and Instagram has dominated the usage of social media since they positioned at the top 3 most used social media. Current news, Comedy, and film are the contents that most of the people like. Furthermore, considered by gender, female tend to choose a beauty review, while males tend to look for current news. When it comes to online behavior, people seem to be more affected by the internet nowadays. Based on that statement, the existence of influencer also becomes more effected to the awareness of the product, purchase intention, and also believability to brand.
For more detailed data, please download the PDF file down below.
According to the AirVisual, Jakarta has stated as the most polluted city in the world on July 26th, 2019, with its Air Quality Index (AQI) in 195. This shows that capital has bad and unhealthy air. AirVisual suggests avoiding outdoor activities for “sensitive” people. Everyone should put on their masker, ventilation is not suggested, and turn on the exhaust machine if the air quality in a room is bad. Air pollution could affect skin health. Through this survey, JAKPAT strives to get the insight from Jakartans and surrounding residents about their opinion toward Jakarta’s air pollution and how it affects them in taking care of their skin.
For more detailed data, please download the PDF file down below.
Eid al-Adha is one of the Muslim holidays that is annually celebrated.This day suggested people with a good financial condition to participate in Qurban (animal sacrifice), as it’s Allah’s command to Prophet Ibrahim. The meat from Qurban will be distributed to the ones who need it. The distribution involves many parties; official distributor institutions, people who directly distribute the Qurban meat, and the latest trend is online Qurban. In this survey, JAKPAT strives to find out how people think about Qurban, its distribution, and the reason behind it. We also want to know whether people plan to do Qurban or not this year.
For more detailed data, please download the PDF file down below.
JAKARTA X BEAUTY 2019 is an annual event for beauty enthusiasts, which is held by a well-known beauty media in Indonesia named Female Daily. In line with the beauty trend popularity and its improvement, this event is quite viral among beauty enthusiasts. This event invited several beauty influencers and advisors, as well as many well-known cosmetic brands. That’s the reason why this is a remarkable event.
JAKPAT conducted a survey of 1000 women in several major cities in Indonesia, to find out their awareness of this event and get their insight about this kind of beauty event.
For more detailed data, please download the PDF file down below.
Nowadays, people put their lives on mobile gadgets. Starting from fulfilling essential needs, communication, studying/learning, work, and entertainment as well. From day to night, mobile gadgets offer a variety of activities that ease people in doing their activities. People are hardly quit from mobile gadgets activities on a daily basis.
The high use of the internet in mobile gadgets affects people’s activities to switch them into mobile-based.These include messaging, watching videos, playing games, mobile banking,and map services.
Jakpat conducted a survey on the habit of accessing mobile devices during the first semester of 2019 involving 1000+ respondents JAKPAT.
For more detailed data, please download the PDF file down below.
Most products have expired date, but in makeup products they also have a symbol what so called as PAO or Period After Opening which indicates how long you should stop using the product since the first day you opened the packaging. People might notice the expired date written on makeup products packaging, but they might not know about PAO symbol and what it means. Moreover, even if they aware of it, there is possibility that people still use makeup products exceeding the PAO or even the expired date. Thus, JAKPAT tried to capture the makeup products owned by Indonesian women and to describe the importance of expired date and PAO of their makeup products for them.
